Why do we need a blob container on Azure storage account for an Eventhub consumer client(I'm using python). Why can't we consume the messages from the Eventhub(topics in Kafka terminology) directly like we do in Kafka or can it be done in any other way?
I'm following the official Azure documentation linked below: https://docs.microsoft.com/en-us/azure/event-hubs/event-hubs-python-get-started-send