How to allow external payments in Android app without violating Google's Policies?

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I am an app developer and I want to offer digital content on my Android app. Google's Payment Policy states that all digital content purchased through the app must use Google Play's Billing system.

But if I use In-App billing, I have to pay 15-30% of revenue to Google. Some companies like Udemy apparently don't have to follow this rule. As you can see from the attached gif (taken on 2022-04-14), they allow payment by credit card for their courses which is clearly digital content.

So my question is how do I allow for external payments on my app without violating Google's Policies?

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