Secured View and SIMULATED_DATA_SHARING_CONSUMER

We have built a secure share using secure views. Within our primary account, we have executed simulated_data_sharing_consumer under SYSADMIN and it works great, it works great for our consumers. However, we have a need to be able to perform the action for demo purposes. When I try to execute the view using SIMULATED_DATA_SHARING_CONSUMER under a different role, we get an error that the "shared view consumer simulation requires that executing role owns the view". I have transferred ownership to the role, but still nothing. What am i missing?