Firebase events as conversions in Google Ads not working

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After importing our Firebase app events in Google Ads as conversions, their status stays at "no recent conversions". The events are recordeding fine in Firebase.

  • Both our native iOS and Android app are implemented, but none show conversions in Google Ads
  • The package name of one of our apps was updated
  • We unlinked Google Ads from Firebase and linked it again, but that didn't work either
  • We are talking about custom events (an in-app action) and native events (like first open)

It seems like we can't really delete conversions. We can delete and re-enable, but can't "start over".

How can we make recording our events as conversions work?

1 Answers

The answer was hiding in the comment made by @Akif Demirezen.

On Firebase, go to project settings
Project Settings

Under "Your apps" section, make sure to fill the "App Store ID" field, you can find this information on your App Store connect page, under Apple ID


Apple ID

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