Yes
For what I know, you can do it manually by using the Apple Linkmaker, assuming your developer referring to your 'company'.
The Standard App Store Links: https://itunes.apple.com/us/app/keynote/id361285480?mt=8
These URLs are great for linking to your app or company page in the App Store or Mac App Store from your website or inside your app, or anywhere you don't need to type or speak the URL. As a rule, always use these standard links when driving users to your app from your digital marketing communications.
You can also create easy-to-read links to your app using App Store Short Links, which use the AppStore.com base URL plus a specific form of your app or company name.
There are three types of App Store Short Links, in two forms, one for iOS apps, another for Mac Apps:
Company Name
iOS: http://appstore.com/ for example, http://appstore.com/apple
Mac: http://appstore.com/mac/ for example, http://appstore.com/mac/apple
App Name
iOS: http://appstore.com/ for example, http://appstore.com/keynote
Mac: http://appstore.com/mac/ for example, http://appstore.com/mac/keynote
App by Company
iOS: http://appstore.com// for example, http://appstore.com/apple/keynote
Mac: http://appstore.com/mac// for example, http://appstore.com/mac/apple/keynote
Most companies and apps have a canonical App Store Short Link. This canonical URL is created by changing or removing certain characters (many of which are illegal or have special meaning in a URL (for example, "&")).
To create an App Store Short Link, apply the following rules to your company or app name:
- Remove all whitespace
- Convert all characters to lower-case
- Remove all copyright (©), trademark (™) and registered mark (®) symbols
- Replace ampersands ("&") with "and"
- Remove most punctuation (See Listing 2 for the set)
- Replace accented and other "decorated" characters (ü, å, etc.) with their elemental character (u, a, etc.)
- Leave all other characters as-is.
Answer source: Creating easy-to-read short links to the App Store for your apps and company