how to use app links to pass parameter to app store to be retrieved when app is installed in ios

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I am new to this concept, If the user doesn’t have app on the device i'd like to send a custom url to download the app from the app store containing a parameter of the inviting user id.

when the app is installed on the device, i need to be able to receive the parameter passed to the app store, in order to identify the user . But i couldn't figure out how to do this with app links and didn't find any appropriate example.

any help would be greatly welcomed! Thanks

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