Distribute app releases to specific countries
Country targeting
In addition to the availability configured for production, you can customize country targeting for alpha and beta releases. By default, your alpha and beta releases match the country availability you've set up for production.
Prerequisite: You can customize country availability for your app's alpha or beta track in the following cases:
Your app doesn't have an APK uploaded to production, or
Your app has an APK uploaded to production and at least one country is available in the production track
To change your app's alpha and beta release availability:
1.Go to your Play Console.
2.Select an app.
3.Select Release management > App releases.
4.Next to the track you want to update, select Manage.
5.In the "Country availability" section, select Manage availability.
6.Review the table that shows the countries enabled.
Synced with production: Country availability for your alpha or beta release matches your app's production availability.
Customize availability: You can select country availability for your app's alpha or beta tracks that's different from the production track.
7.Update the country availability.
8.Submit your app update.
See an example
Add or remove a country to tracks synced with production
After you add or remove the country on your app's Pricing & distribution page, the country is automatically added to or removed from tracks that are synced with production (as described above).
If you've set up custom country availability on the App releases page for an alpha or beta track, you'll need to add or remove the country separately for that track.
Add or remove a country only in alpha or beta
If you want to add a country to a beta release without changing other tracks, you can either:
On the Pricing & distribution page, mark the country as available but don't upload an APK to production. Then, your app's beta track matches that production availability by default. Or,
On the Pricing & distribution page, select at least one country as available for your app's production track. Then, set up custom country targeting on the App releases page for your beta release.
To remove a country that's only in beta:
1.Sign in to your Play Console.
2.Select an app.
3.Select Release management > App releases.
4.Next to the beta track, select Manage.
5.Select Custom availability.
6.Mark the country as unavailable.