Why is Google Analytics not showing data but shows property hits?

user_1556242 0
Viewed 3323

I recently setup Google Analytics on my website, hosted on a VPS I manage. This is a plain HTML webpage, not a CMS like Wordpress (not sure if that matters?) I copied and pasted the following right above the </head> tag. 

<script>
  (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
  })(window,document,'script','//www.google-analytics.com/analytics.js','ga');

  ga('create', 'UA-########-#', 'auto');
  ga('send', 'pageview');

</script>

When I login to Google Analytics I see values in Property Hit Volume:

enter image description here

Despite these hits, there is no data in Audience Overview or anywhere else in the portal. I created a View with default settings from Property Settings, so there are no filters in place.

enter image description here

Am I missing anything in my script or settings that I should have enabled?

Thank you!!

google-analytics html
3 Answers

Another thing to check, which I've just come across, is that you don't have any forgotten filters which might be stopping traffic from showing up. In our case, someone had added an exclude filter months earlier that stripped all traffic to the www subdomain (possibly an effort to stop spam). This was working OK until we moved web hosts and all traffic started being redirected to a new www subdomain, but obviously we had forgotten to turn off the filter.

In our case, the Google Tag Assistant was all good, we could see the hits in the Admin console, but there was just no data in the views. As soon as we removed the filter, the hits started reflecting immediately in our views.

To get to the Filters,

  1. Log into your Analytics account
  2. Click on the Admin menu item
  3. Click the All Filters submenu
  4. Check your list of filters for the property, particularly those with an Exclude type and delete any that might be stopping traffic in your views.
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