Your question is an impossible one because its answer is closely connected to its purpose, which you don't disclose.
- If you just want to look at each URL and then move to the next one you would need to specify the time you want to allow yourself for your study.
- But even if you just want to be flexible in the time allowed you would need to give a signal to the PC when you want to proceed to the next. And that actually is the second, and more likely purpose, to wit, that you have a workflow and you want the row to change in response to your workflow - which you don't disclose.
In the simplest form your workflow would involve just "look -> click" and "look -> click", in a loop, perhaps until the end of the list. But more likely you would want to do more than just look. So, you would look for a click in the procedure you execute on each URL to which you can attach the extra task of serving as a trigger to call up the next. For example, the URL calls up a picture and when the picture is closed the next one is displayed.
Please don't respond to this answer. It's just meant as a big Discussion. Instead, modify your question to provide the information required to suggest a solution. In short, design and explain your intended workflow of which changing the URL is a minor part.